Keeping the practice of healthcare in motion.
Keeping the practice of healthcare in motion.
PartsSource
PartsSource
Multichannel Rebrand +
Marketing Design.
PartsSource, acquired by Bain Capital, is the market leader in medical equipment logistics. Their former CMO, Guy Mansueto, was charged with repositioning the brand to promote the evolution of their business while driving the awareness for stronger growth. We were the lead brand creative director and designer under the ‘GM era’ to assist this ambitious transformation and his brilliant multichannel marketing strategy.
Multichannel Rebrand +
Marketing Design.
PartsSource, acquired by Bain Capital, is the market leader in medical equipment logistics. Their former CMO, Guy Mansueto, was charged with repositioning the brand to promote the evolution of their business while driving the awareness for stronger growth. We were the lead brand creative director and designer under the ‘GM era’ to assist this ambitious transformation and his brilliant multichannel marketing strategy.
Overview.
Overview.
Medical Equipment Logistics Firm
B2B Service
Healthcare Tech Industry
Aurora, Ohio
Medical Equipment Logistics Firm
B2B Service
Healthcare Tech Industry
Aurora, Ohio
Client Challenges.
Translating maturity & new capabilities / Elevating the corporate image / Attracting qualified customers / Retaining customer relationships / Unifying a multichannel footprint / Appealing to quality talent in the market
Client Challenges.
Translating maturity & new capabilities / Elevating the corporate image / Attracting qualified customers / Retaining customer relationships / Unifying a multichannel footprint / Appealing to quality talent in the market
Services.
Visual Identity Rebrand / 2020 Website UI Redesign / Digital Marketing Design / Pitch Deck Design & Infographics / Print & Editorial Design / Event Branding & Campaign Design / Employee & HR Branding
Services.
Visual Identity Rebrand / 2020 Website UI Redesign / Digital Marketing Design / Pitch Deck Design & Infographics / Print & Editorial Design / Event Branding & Campaign Design / Employee & HR Branding
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Visual Identity System.
Visual Identity System.
Pattern.
Pattern.
Typeface.
PRIMARY
Typeface.
Color.
Color.
Iconography.
Iconography.
Photography.
Photography.
Backstory.
Backstory.
We worked with PartsSource’s CMO and his agents as an extension of their team on a multi-year, multichannel marketing strategy. Our efforts informed, assisted and developed the rebrand and transformation of the firm’s corporate image, their comprehensive catalogue of branding touchpoints and their brand awareness efforts and experiences.
We also provided production strategy and management of all print materials we designed from concept and specifications to delivery.
We worked with PartsSource’s CMO and his agents as an extension of their team on a multi-year, multichannel marketing strategy. Our efforts informed, assisted and developed the rebrand and transformation of the firm’s corporate image, their comprehensive catalogue of branding touchpoints and their brand awareness efforts and experiences.
We also provided production strategy and management of all print materials we designed from concept and specifications to delivery.
General inquiries:
hello@elevatebranding.com
Building brands that transcend. ©2024 Elevate Branding, Inc.
Proceed with Vision.™
© 2024 Elevate Branding, Inc.
All Rights Reserved.
Proceed with Vision.™