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Curl Collection

Personal Care.

Curl Collection

Personal Care.
Paige Thomas2024-08-10T07:28:59-04:00

Personalizing the care of natural hair. Personalizing the care of natural hair. Curl Collection Curl Collection Packaging Design + Coordination. Haircare Manufacturer B2C Product Personal Care Industry Atlanta, Georgia As an independent purveyor [...]

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Humana / CarePlus Wellness Center

Healthcare.

Humana / CarePlus Wellness Center

Healthcare.
Paige Thomas2024-12-06T22:33:16-05:00

Reimagining the wellness center experience for today’s medicare member. Reimagining the wellness center experience for today’s medicare member. Humana + CarePlus Humana + CarePlus Place Brand Identity + Design. [...]

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PartsSource, Inc.

Healthcare., Technology.

PartsSource, Inc.

Healthcare., Technology.
Paige Thomas2024-12-06T22:30:06-05:00

Propelling the practice of patient care through intelligent integration, unseen. Propelling the practice of patient care. PartsSource PartsSource Corporate Identity + Multichannel Branding. Medical Equipment Logistics B2B Service [...]

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CMC Florida

Engineering., Professional Service.

CMC Florida

Engineering., Professional Service.
Paige Thomas2024-12-06T22:36:42-05:00

Modernizing the digital presence of an engineering legacy. Modernizing the digital presence of an engineering legacy. CMC CMC Visual Identity + Website Redesign. Building Envelope Consulting B2B Service AEC Industry Tampa, Florida [...]

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Studio Codeworks

Engineering., Technology.

Studio Codeworks

Engineering., Technology.
Paige Thomas2024-08-10T16:19:32-04:00

Exploring the code of an interactive brand. Exploring the code of an interactive brand. Studio Codeworks Studio Codeworks Corporate Identity + Brand Design. Software Development B2B Service Technology [...]

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PartsSource Leadership Summit

Healthcare., Technology.

PartsSource Leadership Summit

Healthcare., Technology.
Paige Thomas2024-08-10T09:08:37-04:00

Crafting the creative strategy for an annual medical summit. Crafting the creative strategy for an annual medical summit. PSLS PSLS Event Branding. Medical Equipment Logistics B2B Service Healthcare Tech Industry Aurora, Ohio As [...]

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B. Foxy

Personal Care.

B. Foxy

Personal Care.
devadmin2024-08-10T07:27:45-04:00

Capturing the treasure of elegance. Capturing the treasure of elegance. B. Foxy B. Foxy Corporate Identity + Brand Design. E-Commerce Boutique B2C Retailer Fashion Accessories Baltimore, Maryland B. Foxy was an online [...]

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Baseline

Strategic Pathways

Our Perspective

Performance Diagnostics

Case Stories

Pressure Support

Engage

↗︎

Navigate change for stronger
market performance.

Proceed with vision™
Elevate

ALTITUDEº
Become what’s next.

Where will perspective take you? Explore guidance designed to strengthen clarity and buyer connection.

Where will perspective take you?
Explore insights designed to strengthen clarity and buyer connection.

GUIDE

Build Preference
Beyond Familiarity ˚

Understand how preference is built—from awareness to advocacy.

↗︎

INSIGHT

Did Your Brand
Promise Perform?

Observe how promise shapes recognition, preference, and perceived performance.

↗︎

WORKSHOP

Define What Must
Stay True ˚

A guided exercise to clarify the central promise shaping decisions, experience, and growth.

↗︎

ASSESSMENT

Reveal Where Perception Falls Behind ˚

Assess whether market understanding still reflects the business you’ve become.

↗︎

ARTICLE

When Expansion Fractures Connection˚

Explore why growth can weaken recognition—and what deserves to transfer forward.

↗︎